Innovation should originate from all parts of a company and therefore program participants should ideally represent a diversity of functional areas and levels such as management, administration, human resources, business development, R&D, marketing, sales, finance, product and/or concept development and manufacturing. We hope the participants will come from a variety of areas, resulting in diverse experiences and reflections on innovation, broadening the total scope and providing a strong platform for dialogue and exchange of experience.

We aspire to have teams of 2-4 participants from each company, since this will generate a bigger impact for the home company. This ensures cross-functional cooperation required to implement home company assignments and is often the start of a stronger collaboration between these functions. However, single participants are also urged to apply.